The most sustainable thing you can do with clothing isn't buy the right brand — it's make what you already have last as long as possible. Here are the things that have genuinely helped me extend the life of our clothes.

Wash less, and wash cold

Kids' clothes don't need to be washed after every single wear unless something has actually happened to them. Airing them out between wears is usually enough. When you do wash, cold water is kinder to fibres, uses less energy, and helps colours stay true for longer.

Turn them inside out

This is especially useful for darker colours and printed pieces. Washing inside out reduces friction on the outer surface and helps prevent pilling and fading.

Skip the dryer when you can

Heat is hard on fabric. Line drying — or even laying flat to dry indoors — will add significantly more wears to a garment than tumble drying. As a bonus, sunlight is a natural brightener for whites and light colours.

Repair before you replace

A small hole, a popped seam, a loose button — these are fixable. A few minutes with a needle and thread (or an iron-on patch if you want to make it fun) can add months of life to a garment.

Hand things on

Clothes that have been well cared for can absolutely go another round. Whether that's a younger sibling, a friend's child, a local Buy Nothing group, or a good op shop — passing clothes on is the best kind of circular fashion.

Our pieces are designed specifically to survive all of the above. Take a look and see what you'd reach for again and again.